Real-life strategic management Case Analysis

Real-life strategic management Case Analysis

Instructions/Descriptions

Real-life strategic management Case Analysis

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Brief Description:

The purpose of this assignment is to apply theory to a real-life strategic management case. Your role is to analyze the case and recommend practical, innovative, and theoretically sound solutions. The Case analysis will represent 20% of your grade for the course. You will address conceptual skills in strategic analysis, strategy formulation, strategy implementation and strategy control.

The Case selected will be from the list included with the textbook and required approval by the instructor.

Case Checklist:

Be sure to address the following statements. To what extent do you agree with the following statements?

External Analysis:

• Effectively uses an analysis of the general business environment to address all key general environmental trends.
• Effectively uses Porter’s Five Forces model to assess industry attractiveness.

Internal Analysis:

• Identifies all key organization resources and capabilities
• Appropriately discusses all key organization resources and capabilities and identifies the degree to which they serve as the foundation for a competitive advantage.
• Appropriately discusses strengths and weaknesses
• Explain, in depth, all important implications for the company being evaluated.

Proposed Strategy and Resource Requirements:

• Provides a comprehensive strategy of business that spans three years. This should include milestones that you hope to accomplish over that time period. Supplementary materials fully complement and support the presentation.
• Your plan’s resource requirements are fully identified and explained.
• Your plan’s resource needs are feasible with realistic costs.
• All assumptions are clearly explained and logical.
• Recommendations address all major issues.
• Recommendations are explained in-depth.

Barriers to Imitation:

• Obstacles for competitors to imitate the strategy are fully identified.
• Obstacles for competitors to imitate the strategy are justified with clear logic.

Tactics:

• An appropriate number of milestones for the next three years is proposed.
• For each milestone, at least three tactics are proposed. All milestones and tactics clearly pertain to the strategy.

Writing Criteria:

• Written materials contain no technical/grammar/spelling errors.
• Writing is completely clear and well-organized.
• Writing uses appropriate word choice.
• All ideas not your own are appropriately referenced.
• Arguments are logically compelling.
• All exhibits are referenced.
• All exhibits relevance is explained.
• Paper should include cover page, 12pt type, double spaced, page numbers and a page for works cited.
• Research should include not only the textbook, but at least 3 to 4 other areas of research.
• Length of paper will likely be from 5 to 10 pages.

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Real-life strategic management Case Analysis

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