Order Number |
636738393092 |
Type of Project |
ESSAY |
Writer Level |
PHD VERIFIED |
Format |
APA |
Academic Sources |
10 |
Page Count |
3-12 PAGES |
Assignment 1: Business Plan Part I – Business Vision
Due Week 3 and worth 175 points
Note: Refer to scenarios and reading assignments from previous weeks to complete this assignment.
Imagine you are involved in a new start-up company. You are tasked to organize the key elements of a business plan. This first part of the plan would be to provide an overview of the business, including the mission statement and vision of the company’s products and services. Next, explain the value proposition of your company’s products and services and describe how they will satisfy the primary needs or wants of your target audience. You also need to provide a high-level overview of the business model you have selected to exploit these market opportunities. Finally, you will need to develop a feasibility analysis that supports your decision to move forward with the project. Make sure to support your strategy with research from the course textbook and other outside resources.
Part I of the business plan will describe your business vision you plan to undertake in your company.
Write a four to six (4-6) page paper in which you:
1. Provide an overview of the business, including the mission statement and vision of the company’s products and services.
2. Explain the value proposition of your company’s products and services and describe how they will satisfy the primary needs or wants of your target audience.
3. Discuss a high-level overview of the business model you have selected to exploit these market opportunities.
4. Develop a feasibility analysis that supports your decision to move forward with the project. Be sure to support your strategy with research from your textbook and other outside resources.
5. Use at least three (3) quality resources in this assignment. Note: Wikipedia and similar websites do not qualify as quality resources.
Your assignment must follow these formatting requirements:
· Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
· Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.
The specific course learning outcomes associated with this assignment are:
· Analyze the entrepreneurial process to determine where a company is in the process and how to implement change successfully.
· Examine entrepreneurial intentions and strategies to support entrepreneurship.
· Examine the creativity and business idea process, and the materialization of domestic and foreign market entry opportunities.
· Analyze the financial planning process for a new venture.
· Analyze the process of protecting the new venture idea and legitimizing it through a formalized business plan.
· Use technology and information resources to research issues in entrepreneurship and innovation.
· Write clearly and concisely about entrepreneurship and innovation using proper writing mechanics.
RUBRIC | |||
Excellent Quality
95-100%
|
Introduction
45-41 points The context and relevance of the issue, as well as a clear description of the study aim, are presented. The history of searches is discussed. |
Literature Support
91-84 points The context and relevance of the issue, as well as a clear description of the study aim, are presented. The history of searches is discussed. |
Methodology
58-53 points With titles for each slide as well as bulleted sections to group relevant information as required, the content is well-organized. Excellent use of typeface, color, images, effects, and so on to improve readability and presenting content. The minimum length criterion of 10 slides/pages is reached. |
Average Score
50-85% |
40-38 points
More depth/information is required for the context and importance, otherwise the study detail will be unclear. There is no search history information supplied. |
83-76 points
There is a review of important theoretical literature, however there is limited integration of research into problem-related ideas. The review is just partly focused and arranged. There is research that both supports and opposes. A summary of the material given is provided. The conclusion may or may not include a biblical integration. |
52-49 points
The content is somewhat ordered, but there is no discernible organization. The use of typeface, color, graphics, effects, and so on may sometimes distract from the presenting substance. It is possible that the length criteria will not be reached. |
Poor Quality
0-45% |
37-1 points
The context and/or importance are lacking. There is no search history information supplied. |
75-1 points
There has been an examination of relevant theoretical literature, but still no research concerning problem-related concepts has been synthesized. The review is just somewhat focused and organized. The provided overview of content does not include any supporting or opposing research. The conclusion has no scriptural references. |
48-1 points
There is no logical or apparent organizational structure. There is no discernible logical sequence. The use of typeface, color, graphics, effects, and so on often detracts from the presenting substance. It is possible that the length criteria will not be reached. |
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