Marketing Research Discussion Case 

Marketing Research Discussion Case

Instructions/Descriptions

Marketing Research Discussion Case

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see research in action

For this discussion, you will need to 1) find an academic article that reports some kind of research results. It can be on any topic but it needs to have been published in the last 5 years. Then, you need to

2) summarize the article in 2-3 paragraphs. Tell us what you think is important about it. To complete the discussion, after your summary

3) cite the article using proper APA formatting. This will allow you to practice for your final report.

Many databases will provide you with the APA citation, but some do not format it correctly, so be cautious of this.

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To find your article, use one of the library’s business databases http://libguides.msubillings.edu/az.php. You may need to sign in using your net id and password.

Marketing Research Discussion Case

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