Identifying the Target Market Discussion Essay Project

November 30, 2022

Identifying the Target Market Discussion Essay Project

Order Number	636738393092
Type of Project	ESSAY
Writer Level	PHD VERIFIED
Format	APA
Academic Sources	10
Page Count	3-12 PAGES

Instructions/Descriptions

Identifying the Target Market Discussion Essay Project

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Next, consider the examples of “marketing gone wrong” that you read about in the module resources, and answer the following question: How can learning about the target market before making any marketing plans help to avoid these kinds of failures? Be as specific as possible.

Now, think about the marketing you have seen or heard for breakfast foods. Name a specific breakfast food you recently purchased and what it was about that product’s marketing that drew you in. For example, was it the packaging, the health benefits, or even the price?

Costcos Merchandising Strategy Discussion

I’m working on a marketing discussion question and need guidance to help me learn.

Your original initial post should be between 200-300 words and 2 peer responses in the range of 75-125 words each. Posts are too brief for a cover page and double-spacing. Otherwise, your posts, references and citations should be in APA format. Paste from a document or type in the posting box; attaching a “Word Document” is unnecessary. The rubrics with Biblical Integration determines your grade. It considers:

Providing a short introduction stating your position and argument

Supporting your argument (intext citing shows this)

When all is done, give a brief conclusion

a reference at the end

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Submit your original post by Thursday, midnight and responses by Sunday, midnight, EST in the Group Dialogue area under this Weeks’ forum. The initial post is 60% of the grade, and the replies are 20% each.

To access your discussion, you can either click on the link above to directly access the Group Page or on Group Dialogue link on the side menu. When you are on the Group Page, click on the group highlighted for you. Once inside, click on Discussion Board option, then click on Add Thread to create a space for your post. Click Submit to make your post available to the rest of the class. To respond to other students’ threads, click on Reply button in the bottom left corner inside of a message.

Week 1 Dialogue Question:

After reading Case 1 (Costco in Chapter 1), define the industry concept and explain why industry identification is important. What is the organization’s financial position and financial strategy–how do they make and invest their money?

Identifying the Target Market Discussion Essay Project

RUBRIC

Excellent Quality

95-100%

Introduction

45-41 points

The context and relevance of the issue, as well as a clear description of the study aim, are presented. The history of searches is discussed.

Literature Support

91-84 points

The context and relevance of the issue, as well as a clear description of the study aim, are presented. The history of searches is discussed.

Methodology

58-53 points

With titles for each slide as well as bulleted sections to group relevant information as required, the content is well-organized. Excellent use of typeface, color, images, effects, and so on to improve readability and presenting content. The minimum length criterion of 10 slides/pages is reached.

Average Score

50-85%

40-38 points

More depth/information is required for the context and importance, otherwise the study detail will be unclear. There is no search history information supplied.

83-76 points

There is a review of important theoretical literature, however there is limited integration of research into problem-related ideas. The review is just partly focused and arranged. There is research that both supports and opposes. A summary of the material given is provided. The conclusion may or may not include a biblical integration.

52-49 points

The content is somewhat ordered, but there is no discernible organization. The use of typeface, color, graphics, effects, and so on may sometimes distract from the presenting substance. It is possible that the length criteria will not be reached.

Poor Quality

0-45%

37-1 points

The context and/or importance are lacking. There is no search history information supplied.

75-1 points

There has been an examination of relevant theoretical literature, but still no research concerning problem-related concepts has been synthesized. The review is just somewhat focused and organized. The provided overview of content does not include any supporting or opposing research. The conclusion has no scriptural references.

48-1 points

There is no logical or apparent organizational structure. There is no discernible logical sequence. The use of typeface, color, graphics, effects, and so on often detracts from the presenting substance. It is possible that the length criteria will not be reached.