Developing Two Mini Case Studies Study Assignment

November 24, 2022

Developing Two Mini Case Studies Study Assignment

Order Number	636738393092
Type of Project	ESSAY
Writer Level	PHD VERIFIED
Format	APA
Academic Sources	10
Page Count	3-12 PAGES

Instructions/Descriptions

Developing Two Mini Case Studies Study Assignment

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Select, develop, and analyze two mini case studies. The purpose of this project is to identify a successful strategy and compare and contrast it with an unsuccessful strategy, with the aim of identifying critical success factors (CSFs). You may select two strategies developed in the same company or from entirely different companies—or, indeed, different industries.

Case studies are used extensively in teaching business. Typically, students perform an analysis on a case study prepared by an author or the professor—in this instance, the student is the author of the cases. The case study research strategy provides the opportunity to develop an in-depth understanding of an organization or event—data can be collected from multiple sources (for example, company websites, interviews, or published articles).

Please select two examples that reflect success and failure—collect data from multiple sources and develop two mini case studies of 500 words in length. Perform a cross-case analysis by comparing and contrasting the case studies on points of parity and points of difference. This should entail developing a framework, similar to many of the frameworks presented in class (e.g., SWOT or Five Forces) and analyzing the key data in your case studies. The analysis should be presented after your case studies and should be followed by a brief concluding statement and references in APA format.

Guidelines

Mini Case I: (Success): Sufficient length begins with general points and moves to a focus on specifics, evidence of success, good quality content—relevant, accurate, and timely.

Mini Case II: (Failure): Sufficient length begins with general points and moves to a focus on specifics, evidence of failure, good quality content—relevant, accurate, and timely.

Cross-Case Analysis: Once you have completed your cases you need to conduct a cross-case analysis. This requires comparing the two cases to determine points of similarity and points of difference.

Research Skills: Each case uses four to six sources, and sources are cited in the text and at the end of the case study in APA format.

Writing Skills: Ideas are communicated clearly in business English and using the appropriate business terminology. Work should be prepared following the development of a rough draft, revision, editing, and proofing to produce a final polished report.

A successful project will meet all of these requirements to earn a maximum of 200 points. At the conclusion of this project it will be beneficial to compare what factors are selected by your peers. Are there patterns here?

Comparing Capital Expenditures

Select a company and access the last three years’ annual reports. Next, select a company that is a direct competitor and download the previous three years’ annual reports.

Research Tip: The “Mergent” database in the Ashford Library contains company profiles and financial information for publicly traded companies and their competitors. To access this database, enter the Ashford Library and select “Find Articles and More” in the top menu panel. Next, select “Databases A-Z” and go to section “M” for “Mergent”. For help with using Mergent use Mergent Online Quick Tips.

Tip: For help with reading an annual report access this handy guide from Moneychimp (http://www.moneychimp.com/articles/financials/fundamentals.htm)

Using the annual reports of both companies, complete the following in a three- to five-page paper, excluding title and reference page(s):

For each company, report the amount of capital spending for the past three years. Quantitatively determine whether the amount of capital spending has been consistent or if it has fluctuated. Be sure to provide the calculations used to determine your answer. Describe the capital expenditures of each firm and the factors that impacted the companies’ debt capacities and capital structures.

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Next, compare the level of capital spending across the two firms. Point out how the spending was similar and/or different and speculate why the similarities or differences might exist. You must use at least three scholarly sources in addition to the text. Support your comparison with evidence from the text, external sources, and articles/reports from the Mergent database in the Ashford University Library.

Format the paper according to the APA 6th edition style guide as outlined in the Ashford Writing Center. Be sure to properly cite your resources using APA style.

Carefully review the Grading Rubric for the criteria that will be used to evaluate your assignment.

Developing Two Mini Case Studies Study Assignment

RUBRIC

Excellent Quality

95-100%

Introduction

45-41 points

The context and relevance of the issue, as well as a clear description of the study aim, are presented. The history of searches is discussed.

Literature Support

91-84 points

The context and relevance of the issue, as well as a clear description of the study aim, are presented. The history of searches is discussed.

Methodology

58-53 points

With titles for each slide as well as bulleted sections to group relevant information as required, the content is well-organized. Excellent use of typeface, color, images, effects, and so on to improve readability and presenting content. The minimum length criterion of 10 slides/pages is reached.

Average Score

50-85%

40-38 points

More depth/information is required for the context and importance, otherwise the study detail will be unclear. There is no search history information supplied.

83-76 points

There is a review of important theoretical literature, however there is limited integration of research into problem-related ideas. The review is just partly focused and arranged. There is research that both supports and opposes. A summary of the material given is provided. The conclusion may or may not include a biblical integration.

52-49 points

The content is somewhat ordered, but there is no discernible organization. The use of typeface, color, graphics, effects, and so on may sometimes distract from the presenting substance. It is possible that the length criteria will not be reached.

Poor Quality

0-45%

37-1 points

The context and/or importance are lacking. There is no search history information supplied.

75-1 points

There has been an examination of relevant theoretical literature, but still no research concerning problem-related concepts has been synthesized. The review is just somewhat focused and organized. The provided overview of content does not include any supporting or opposing research. The conclusion has no scriptural references.

48-1 points

There is no logical or apparent organizational structure. There is no discernible logical sequence. The use of typeface, color, graphics, effects, and so on often detracts from the presenting substance. It is possible that the length criteria will not be reached.