Deontological and Utilitarian Perspectives Essay Discussion

December 2, 2022

Deontological and Utilitarian Perspectives Essay Discussion

Order Number	636738393092
Type of Project	ESSAY
Writer Level	PHD VERIFIED
Format	APA
Academic Sources	10
Page Count	3-12 PAGES

Instructions/Descriptions

Deontological and Utilitarian Perspectives Essay Discussion

[Order Now]

Discussion 1: Post your initial post (at least 300 words) and post a response (at least 100 words) to others later.

Please make sure you read the attachment content and lean the knowledge first before you start your writing.

A client who sells adult movies and accessories wishes to use the aggregate purchase histories of all its customers to recommend products to individual customers on its website (a collaborative filter). The terms of service have not explicitly asked permission from customers to be used by the client in this way. No customer would be identified in the recommendation as the data are aggregated. However some customers may not want any of their purchase history to be used for any purposes.

Use the deontological perspective to determine if it is acceptable for the client to build the collaborative filter

Use the utilitarian perspective to determine if it is acceptable for the client to build the collaborative filter

Do your two analyses agree with one another? If not, which of the two ethical frameworks do you lean toward in this situation?

[Order Now]

Discussion 2: Post your initial post (at least 300 words) and post a response (at least 100 words) to others later.

The technology has normalized the use of all customer data to optimize the experience of individual customers. The default assumption is now that firms can: “have the right to use all information at an aggregate level to offer better products and services”

Is this a Utilitarian or deontological approach to business? Justify your choice and outline why it is not the alternative.

What technical and non-technical steps could Target have made to avoid the perception its predictive algorithm went too far?

Deontological and Utilitarian Perspectives Essay Discussion

RUBRIC

Excellent Quality

95-100%

Introduction

45-41 points

The context and relevance of the issue, as well as a clear description of the study aim, are presented. The history of searches is discussed.

Literature Support

91-84 points

The context and relevance of the issue, as well as a clear description of the study aim, are presented. The history of searches is discussed.

Methodology

58-53 points

With titles for each slide as well as bulleted sections to group relevant information as required, the content is well-organized. Excellent use of typeface, color, images, effects, and so on to improve readability and presenting content. The minimum length criterion of 10 slides/pages is reached.

Average Score

50-85%

40-38 points

More depth/information is required for the context and importance, otherwise the study detail will be unclear. There is no search history information supplied.

83-76 points

There is a review of important theoretical literature, however there is limited integration of research into problem-related ideas. The review is just partly focused and arranged. There is research that both supports and opposes. A summary of the material given is provided. The conclusion may or may not include a biblical integration.

52-49 points

The content is somewhat ordered, but there is no discernible organization. The use of typeface, color, graphics, effects, and so on may sometimes distract from the presenting substance. It is possible that the length criteria will not be reached.

Poor Quality

0-45%

37-1 points

The context and/or importance are lacking. There is no search history information supplied.

75-1 points

There has been an examination of relevant theoretical literature, but still no research concerning problem-related concepts has been synthesized. The review is just somewhat focused and organized. The provided overview of content does not include any supporting or opposing research. The conclusion has no scriptural references.

48-1 points

There is no logical or apparent organizational structure. There is no discernible logical sequence. The use of typeface, color, graphics, effects, and so on often detracts from the presenting substance. It is possible that the length criteria will not be reached.