Cultural Competency Case Study Assignment

Cultural Competency Case Study Assignment

ACTIVITY 1: CULTURAL BLUNDERS

Investigate companies that have made major marketing blunders involving cultural issues. You should be able to find many. Select at least 5 and make a graphic poster that shows the blunders.

Then discus your business and ow you will avoid similar issues.

ACTIVITY 2: CULTURAL COMPETENCY CASE STUDY

Each team develops a case study involving cultural competency in a specific international location. The case study should include details of the situation, what the breakdown or misunderstanding is among individuals that is based on lack of understanding of cultural differences, and problems that arise due to the lack of understanding. Be creative but build the case on realistic expectations and possibilities for the culture.

ACTIVITY 3: SOLVE CASES

Exchange case studies with other teams and analyze the case. Determine what the issues are, what effect the misunderstanding is, and what possible solutions can be posed.

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