Order Number |
65363737383 |
Type of Project |
ESSAY/DISERTATION |
Writer Level |
PHD/MASTERS CERTIFIED |
Format |
APA/MLA/HARVARD/OXFORD |
Academic Sources |
10 -20 |
Page Count |
4-8 PAGES |
Corporate Social Responsibility
You have been hired as a business consultant, who is considered an expert in CSR, to help two environmentally-conscious entrepreneurs who want to start a new company that designs solar-powered cellular phones (NOT a case or charger). The cell phones will run on the Android operating system. The entrepreneurs are looking for advice regarding several decisions they need to make.
First, visit the following link to visualize the product that the entrepreneurs desire to design and build. The proposed cell phones may look like the one you see in the following website.
https://www.androidauthority.com/xiaomi-solar-phone-1015790/ Links to an external site. (Note: Xiaomi is a real Chinese company and it is NOT the company these two entrepreneurs is trying to start in this assignment. This Xiaomi phone is for you to understand what the proposed cell phone may look like.)
You are primarily asked for giving advice in the following areas:
Target customer group, price and specifications: The entrepreneurs are still debating if they should develop the product for the extremely high-end, high-end, high-middle, middle, low-middle, or low-end market. You need to help them to identify an appropriate target customer group. They are seriously considering targeting the young and college students by including high quality cameras, both front and back into their proposed cell phones. They want to create a brand image of a trend setter that sells high quality products at a lower than average market price. The product must actually have revenue higher than average if they are to make any profit, so they are debating how to obtain extra fees and upgrades.
Product release cycle: The entrepreneurs do not want to be technologically behind their competitors. Instead, actually they want to be one-step-ahead. So they want to release a new version of their product every 9 months, instead of the typical once-every-12 months cycle. However, this means that their models will become obsolete faster (more frequently than is the norm).
Raw material suppliers: The entrepreneurs want to minimize the costs associated with direct materials. Therefore, they intend to ask suppliers to submit bids from which the entrepreneurs will then choose the lowest bid.
Assembly factory: The entrepreneurs want to minimize the production costs and possibly also eliminate the cost of building a factory. Thus they are considering outsourcing the manufacturing of their innovative cell phones to a company in China as most of world’s smart phones are currently assembled there.
Analyze the decision considerations that the entrepreneurs are grappling with as outlines in the bullet points above. Then, write a report that outlines the top CSR issues (at least 3 issues) that may become critical for these entrepreneurs’ business over the next three years. (PLEASE USE this Template Download this Template, this Grading Rubric Download this Grading Rubric, and these writing guidelines Download these writing guidelines when you preparing your final report). The report MUST address the following:
INTRODUCTION (Clearly discuss the purpose of the report and demonstrate your understanding of the audience) BACKGROUND OF SITUATION OVERVIEW OF CORPORATE SOCIAL RESPONSIBILITY (CSR)
FRAMEWORKS ISSUES THAT MAY HAVE CSR IMPLICATIONS (Choose three most important issues that have CSR implications and discuss why you chose three and/or why you did not choose others if there are any other)
STAKEHOLDERS AFFECTED BY THE THREE ISSUES AND ASSESSMENT OF THE IMPACTS (Stakeholders must be discussed in the order of importance considering the given situation and the purpose of the report, and you need to justify the order, which means the most important stakeholder must be discussed first. Clearly show logical connection among the issues, each of the stakeholders and impacts on them.)
CONCLUSIONS (This assignment asks you for solid “business” advice for success, NOT the “most socially responsible” path that fails the company.)
REFERENCES as shown in the “Template Download Template”. (APA style: At least 10 references including those from the16 assigned reading materials in Modules1, 2 & 3. The credibility of each reference must be evaluated using the CRAAP test and the summary of the CRAAP test result must be in APPENDIX)
APPENDIX: (Must contain at least one table: Summary of the CRAAP Test Results. See the CRAAP test and a sample table Download See the CRAAP test and a sample table.)
NOTE THAT as shown in the “Template Download Template”, the cover page must show only: Report title, Your Full Name, Your Major, Date Originally Created, Date Last Revised
Again, as shown in the “Template Download Template”, and as explained in the writing guidelines Download the writing guidelines,
Your report must be single-spaced and the body of your report should contain around 1500 words (or more) excluding the references.
Your report must be professionally formatted with section headings and sub-section headings. All tables and figures must be numbered and titled and mentioned and explained in the body if you use them.
References should be listed alphabetically at the end of the paper according to APA style. All of these references must be cited in-text (parenthetical citation) and be accompanied by a full citation in the reference list. In general, we consider a source to be scholarly if it is published in an edited book, a peer-reviewed publication, an academic journal, or by a university press. Citing multiple works by the same author(s) or web-links (URLs) only qualifies as meeting one of the required five.]
Your report must NOT have any direct quotations. Do NOT use direct quotations. Paraphrase the information you used from the references.
Any tables or figures that exceed the given width of the page should be included in an appendix if you use them.
Appendices may be formatted in any way you deem necessary, with the exception that all pages must adhere to the standard page margins on an 8.5″ x 11″ page template. Any rotated pages in landscape orientation in the appendices should be rotated ninety (90) degrees to the left (commonly referred to as “counter-clockwise” or “anti-clockwise” rotation).
RUBRIC | |||
Excellent Quality
95-100%
|
Introduction
45-41 points The context and relevance of the issue, as well as a clear description of the study aim, are presented. The history of searches is discussed. |
Literature Support
91-84 points The context and relevance of the issue, as well as a clear description of the study aim, are presented. The history of searches is discussed. |
Methodology
58-53 points With titles for each slide as well as bulleted sections to group relevant information as required, the content is well-organized. Excellent use of typeface, color, images, effects, and so on to improve readability and presenting content. The minimum length criterion of 10 slides/pages is reached. |
Average Score
50-85% |
40-38 points
More depth/information is required for the context and importance, otherwise the study detail will be unclear. There is no search history information supplied. |
83-76 points
There is a review of important theoretical literature, however there is limited integration of research into problem-related ideas. The review is just partly focused and arranged. There is research that both supports and opposes. A summary of the material given is provided. The conclusion may or may not include a biblical integration. |
52-49 points
The content is somewhat ordered, but there is no discernible organization. The use of typeface, color, graphics, effects, and so on may sometimes distract from the presenting substance. It is possible that the length criteria will not be reached. |
Poor Quality
0-45% |
37-1 points
The context and/or importance are lacking. There is no search history information supplied. |
75-1 points
There has been an examination of relevant theoretical literature, but still no research concerning problem-related concepts has been synthesized. The review is just somewhat focused and organized. The provided overview of content does not include any supporting or opposing research. The conclusion has no scriptural references. |
48-1 points
There is no logical or apparent organizational structure. There is no discernible logical sequence. The use of typeface, color, graphics, effects, and so on often detracts from the presenting substance. It is possible that the length criteria will not be reached. |
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