Assignment 1 – Part 1 Individual assignment

Assignment 1 – Part 1 Individual assignment

Instructions/Descriptions

Assignment 1 – Part 1 Individual assignment

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Digital Transformation – Part 1

Assignment 1 – Part 1 Individual assignment

Situation:

You are a consultant hired to provide guidance for a family-owned small sized accounting and marketing service-based business with 20 employees based in Vancouver, B.C. The organization earns revenue through providing a range of accounting and consulting services to customers globally. The organization structure is hierarchical in nature. The CEO makes all the major decisions but looks to the staff for their buy-in and recommendations.

Although very successful in delivering the service to clients globally, much of the work is done using little digital technology. For example, accounting is very much paper based with rooms full of boxes of invoices and other accounting documents.

The CEO of the company has heard about the digital transformation and wonders what that would look like for the company. Unfortunately, the CEO knows little to nothing about what digital transformation means. If the CEO likes the idea, you might get hired to create a plan and execute a digital transformation for the business.

Part 1:

The first part of the assignment is to write a paper that explains the concept of digital transformation to the company CEO. The paper will do a deep exploration and provide the CEO with a broad view of digital transformation and explains how your consulting team might be able to help with the transformation. Given the limited information, create a list of assumptions about the business.

The paper will contain the following:

• APA 7th Edition Title Page
• Executive Summary
• Table of Contents
• Introduction
• Explain all the assumptions that you are using for this paper.
• Explain the concept of digital transformation.
• Explain the difference between digital transformation and business transformation.
• Explain the tangible and intangible value digital transformation brings to the company.
• Explain the risks digital transformation brings to the company.
• Explain the impact of digital transformation on organizational culture. Which organizational cultures might work best for digital transformation?
• Using Kaplan and Norton’s Balanced Scorecard (four key areas), identify what might be the challenges for each area. For each challenge identified, what might be the mitigation?
• Using the TAM or UTAUT model identify the challenges that the company might encounter with staff and digital transformation.
• Pick any organization and provide an example of a department that went through digital transformation and how it benefited that organization.
• As the consultant, what would be the recommendation or recommendations as the starting point for this company’s digital transformation?
• Conclusion

Requirements:

• Part 1 of this project is an individual one.
• The project will be written in APA 7th edition format.
• Please review the following link for writing a strong executive summary: how_to_write_an_exex_summ_to_use_4_18_18.pdf (harvard.edu)
• The paper must have an introduction and conclusion. Please follow best practices for introduction and conclusion. Please review ( https://edubirdie.com/blog/research-paper-introduction#:~:text=%20Writing%20an%20Introduction%20to%20a%20Research%20Paper,is%20important.%206%20State%20your%20hypothesis.%20More%20 ) for introduction best practices. Please review https://library.sacredheart.edu/c.php?g=29803&p=185935 for conclusion best practices
• There is no minimum, but the maximum length is 12 pages not including the cover page and the reference page.
• Diagram and tables in the paper are encouraged. They can be incorporated into the body of the paper. Ensure the writing incorporates the diagram and the table.
• The paper is a research-based consulting paper. The tone and style must be appropriate.
• Remember the purpose of the paper – You are writing it for the CEO to help understand digital transformation and the impacts and rewards of this change. Do not assume the CEO knows anything. Do not assume that the CEO will fill in the gaps of knowledge. Be specific and explicit in the writing.
• A minimum of 5 academic peer reviewed, or academic industry journals, periodical sources from library must be used. A minimum of 5 non-academic sources from industry websites, or industry experts must be used.
• Turnitin score must be less than 5% in the body only.
• Marks will be based on the rubrics below.

Support:

• Turnitin is set up to allow the students to test the paper for similarity. One test per 24 hours up to due date.

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Assignment 1 – Part 1 Individual assignment

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