Choose A Specific Healthcare Organization (HCO)

December 1, 2022

Choose A Specific Healthcare Organization (HCO)

Order Number	636738393092
Type of Project	ESSAY
Writer Level	PHD VERIFIED
Format	APA
Academic Sources	10
Page Count	3-12 PAGES

Instructions/Descriptions

Choose A Specific Healthcare Organization (HCO)

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The course is structured so that each week you will work on specific segments of your marketing plan for the Final Project that is due in Week Six. This week you will choose a specific healthcare organization (HCO) and begin examining the products and services found in the HCO’s strategic plan. For this assignment, read Chapter 3 in the course text, which addresses the importance of the mission, vision, and values statements to organizations. Why is it important for an organization to have these statements? What purpose do they serve?

Next, research and choose a specific healthcare organization for your marketing plan. You could select the organization your currently work for, one you are familiar with, or one you would like to work for in the future. After selecting your HCO, conduct research online to locate the organization’s strategic plan and read its vision, mission, and values statements. Add the term strategic plan after the HCO’s name in the search engine box (e.g., Sharp Healthcare strategic plan) to narrow your search results.

In your assignment

State your choice of HCO and explain why it interests you.

State the organization’s vision, mission, and values statements

Discuss whether the organization’s purpose and priorities are clearly defined

Discuss whether the mission statement clearly separates the HCO from competing organizations.

Include any ideas you have at this point for improving the mission statement in terms of aligning the HCO’s stated priorities with its products and services.

Discuss whether the current vision statement correctly describes the HCO’s path as it implements the strategic plan.

Could the current vision statement be utilized to motivate the organization’s workforce?

If not, how would you reword the vision statement to better reflect high ideals and aspirations to fulfill the HCO’s strategic plan?

Discuss whether the current values statement takes into consideration the values of multiple participants such as the community, employees, shareholders, and customers.

How would you reword the current value statement to better reflect priorities found within the HCO’s strategic plan?

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The assignment

Must be five to six double-spaced pages in length (not including the title page and references page) and formatted according to APA style.

Must include a separate title page with the following:

Title of paper

Student’s name

Course name and number

Instructor’s name

Date submitted

Must use at least three scholarly sources in addition to the course text.

Must document all sources in APA style.

Must include a separate references page that is formatted according to APA style

Choose A Specific Healthcare Organization (HCO)

RUBRIC

Excellent Quality

95-100%

Introduction

45-41 points

The context and relevance of the issue, as well as a clear description of the study aim, are presented. The history of searches is discussed.

Literature Support

91-84 points

The context and relevance of the issue, as well as a clear description of the study aim, are presented. The history of searches is discussed.

Methodology

58-53 points

With titles for each slide as well as bulleted sections to group relevant information as required, the content is well-organized. Excellent use of typeface, color, images, effects, and so on to improve readability and presenting content. The minimum length criterion of 10 slides/pages is reached.

Average Score

50-85%

40-38 points

More depth/information is required for the context and importance, otherwise the study detail will be unclear. There is no search history information supplied.

83-76 points

There is a review of important theoretical literature, however there is limited integration of research into problem-related ideas. The review is just partly focused and arranged. There is research that both supports and opposes. A summary of the material given is provided. The conclusion may or may not include a biblical integration.

52-49 points

The content is somewhat ordered, but there is no discernible organization. The use of typeface, color, graphics, effects, and so on may sometimes distract from the presenting substance. It is possible that the length criteria will not be reached.

Poor Quality

0-45%

37-1 points

The context and/or importance are lacking. There is no search history information supplied.

75-1 points

There has been an examination of relevant theoretical literature, but still no research concerning problem-related concepts has been synthesized. The review is just somewhat focused and organized. The provided overview of content does not include any supporting or opposing research. The conclusion has no scriptural references.

48-1 points

There is no logical or apparent organizational structure. There is no discernible logical sequence. The use of typeface, color, graphics, effects, and so on often detracts from the presenting substance. It is possible that the length criteria will not be reached.